Cara Mitchell

January 31, 2009

Pitching 101 with Dave Fleet

Filed under: Online discoveries & resources — by caramitchell @ 12:19 am

-Dave Fleet takes us  “Back to Pitching Basics”-

This posts makes it clear about what to do and what not to do as far as pitching goes – and Dr. V has us on the right track.

I saw this post linked to on PRos in Training and it’s definitely useful to our class. My group just met today to work on a PR assignment and we found ourselves talking and being strategic about what makes a good pitch – when we finished we thought we had done a pretty good job pitching for this assignment.

This post puts our thoughts about what makes a good pitch into black and white and reaffirms some of the guesses about which direction to take in pitching.

p.s.: Read the comments, some PRofessionals are a bit wary about what us upcoming PR practitioners are learning- just proof that we should know a/b what this post is discussing, so check it out!


January 30, 2009

Comment on “Ghosts in the Blogosphere”

Filed under: Blog Comments,Online discoveries & resources — by caramitchell @ 11:37 pm

I comment on “Ghosts in the Blogosphere” by Kel Kelly – January 30, 2008. Since we just talked about ghostwriting in our last class and had this very discussion, I thought it would be interesting to hear about the topic from someone else and to reinforce what we learned in class.

January 16, 2009

Fresh Start…Fresh Focus

Filed under: Other — by caramitchell @ 4:41 am

So, I am officially back to school. Back to long days and late nights. Back to hauling books and laptops up and down the hills of the Clemson University campus. Back to…okay just kidding…I enjoy college [for the most part].

But, I am back to PR class – part 2 to be exact – the continuation of all that I learned last year: Stakeholder Communication with Dr. V (again 🙂 ). This semester we began similar to last semester: taking out time to ponder over our strengths and weaknesses in relation to the field of PR, and then making goals. But this time we watched a video called “PR Professional of the Future” with insight from top PR professionals on PROpenMic to remind us of some of what exactly we should be aiming for.

After watching this video I jotted down what I wanted to work on throughout the year and in the future:

  • I want to work on Speed. In the video this was mentioned twice and it stuck out to me as something I can definitely improve on. I am the type of person that likes to analyze everything before I make a move. I am learning that this isn’t always best…especially in the changing and fast world of PR. When I shared this goal with Dr. V she said this goal would come along with experience and becoming more comfortable with my own judgment. So, this year as we examine situations from a PR perspective and as I gain more experience in the future and become more confident-I hope this confidence will transfer into some lightning-speed PR skills 🙂
"I'M SO FAST that last night I turned off the light switch in my hotel room and was in bed before the room was dark."-Muhammad Ali

My little brother has this poster in his room. The quote at the bottom reads: “I’M SO FAST that last night I turned off the light switch in my hotel room and was in bed before the room was dark.”-Muhammad Ali

That is how much speed I want to have 😉

  • I also want to become more of an out of the box thinker. I want to get away from the standard and the usual flow of ideas. I don’t want to limit myself or my creativity. This goal is sort of a continuation of motivation sparked by the post “Practice Creativity” by my fellow aspiring young PR pro Tiffany Sellers.
  • Lastly, I want to become a better storyteller. No, I DO NOT want to learn how to put a spin on an issue or learn to stretch the truth. I want to learn how to better connect whatever story I’m telling to the people I’m telling it to. I’m not only working on this goal in my PR Stakeholder Theory class, but I’m getting to work on this in my Journalism- Feature Writing class.

It would have been easy to keep these 3  goals to myself, but in this instance something about blogging them made them official to me. I’m now more accountable to what I say I want to do.

So…see you later blogosphere…I’m off to become a lightning-fast, out-of-the-box thinkin’, storytelling PR Pro of the future!


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